Name an industry that gets free advertising every day in every newspaper around the country? Still thinking? Here is another hint – they have web sites, radio shows, TV shows and entire cable channels dedicated to talking about them and their product? Give Up? The answer is sports.
What an incredible industry. Every morning Jerry Jones’ team has articles written about it. Free color pictures on the front page promoting his brand. Radio shows talking solely about his product for hours on end.
Sports trading is like day trading: you can buy or sell at any point during a fast-action, open market full of momentum swings, surges and crashes. However, as a sports trader, you don’t trade an abstract financial instrument, you trade sports markets. The great thing about trading sports instead is that you are trading something that you know and have a feel for already, making sports trading much more accessible, interactive, and entertaining.
How does sports trading actually work? How is it different than sports betting? The really interesting thing about sports markets is how they are organized and how dynamic the trading process is. Unlike sports betting, there is no line or odds. Instead of betting on a team at a certain set price, you make a trade on the rankings ladder or point spread of a live game. You can buy or sell a team, player, or game in the standings or on the point spread of whatever market you choose. This creates elasticity in a market where buyers can become sellers, and sellers turn in to buyers in a dynamic battle of the market place.
